In 2020, focusing on employees’ urgent needs became a true indicator of corporate generosity. Charitable contributions and volunteerism remained hallmarks of a company’s external expression of core values, but crisis made clear that external acts of kindness must align with internal company culture to maintain a positive reputation.

Generosity begins at “home”, inside your company

How your employees, your work “family”, perceive your generosity turns out to be core to business viability. goBeyondProfit’s year-end poll of Georgia employees confirmed that employees desire a caring company culture and visible empathy from executive leadership. The poll clarified that a key component to realizing this company culture includes a workplace that encourages inclusion and racial equity.

Building a caring company culture starts with understanding

Have you struggled to understand the experiences of Black and other diverse employees? With understanding comes greater empathy and the grounding for implementing strategies that are the building blocks of a thriving workplace. This video series offers viewers perspective into common workplace habits, blind-spots and behaviors that often influence employees’ experience and the keys to understanding what might be missing.

Changing company culture requires realistic, implementable solutions

Listening in on these conversations between two senior business executives — with vast expertise and personal experience – viewers gain perspective as well as practical, business-tested ideas applicable for companies of every size.

Over the course of 2021, we will continue to bring you expertise and insights to help you build sustained business value as a company known for generosity, inside and out. We hope you find these helpful as you lead.

Featured Experts:

Darah Okeke, Esq.
President, EPIQ Consulting
Link to full bio

Matthew Harrison, Ph.D.
VP of Human Resources, Jackson Healthcare
Link to full bio

Produced in collaboration with:

Lori Geary
Lexicon Strategies

Jim Bridges

Directed by the goBeyondProfit team:

Megan McCamey
Tyler Jacobs
Patty Tucker

Full Video Content

Impact of Racial Inequity at Work

15 minutes

A bit of history frames the discussion that leads to practical understanding of why conversations on race are vitally important in the optimal workplace.

Beyond Bias & Blind Spots

22 minutes

In this conversation, experts help you discover hidden obstacles to realizing the ideal workplace and share actionable steps to remove the barriers to success.

Action Steps to a Diverse Workplace

36 minute

Replay this conversation over and over to discover tried and true programs and processes to implement as well as guidance to create a customizable check list of incremental steps forward.