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Archives 2025 Research Methodology July 23, 2025

Georgia’s senior executives qualified for the survey if they were in a senior leadership position with a company with a presence in Georgia. goBeyondProfit utilized two methodologies for garnering senior leadership participation. A contract with PureSpectrum, an integrator of opt-in panels for market research, yielded 133 responses.  Email invitations were also sent to goBeyondProfit’s database of Georgia senior leaders and social…