The conversation begins with an audacious goal – Steve Parker wants to give away a billion dollars and impact 100 million lives. Who could complain? But it’s the innovative shift he’s brought to his industry that we found fascinating. Steve and the team at A Happy House have found a way to partner with homeowners and non-profit organizations to make…
As published in Atlanta Business Chronicle Leadership Trust on November 4, 2021. Recently, at a casual dinner, a chief executive asked me candidly how to best ensure his company is genuinely seen as a good actor. Like many CEOs, he was looking for a road map that enables him to concentrate on his core business while feeling secure in the fact…
Veterans Day offers us an opportunity to pause and remember not only the heroic sacrifices of our servicemen and women but also prompts us to focus on the vast needs they face as a result of their service. From re-training skills for civilian employment, adapting to living conditions with physical wounds, or addressing invisible wounds that can lead to mental…
There’s a tradition in Georgia that’s gaining traction and providing companies with a timely vehicle for connecting with employees and the causes they care about. GAgives on Giving Tuesday (November 30) immediately follows Thanksgiving, Black Friday, and Cyber Monday each year. The event offers companies and individuals the opportunity to extend the spirit of the Thanksgiving season with gifts to…
As a goBeyondProfit member, I’m going to go ahead and skip the “why” you should give back speech because you and I are already on the same page. We know that commerce and cause should go together like peanut butter and jelly, but I’m guessing it’s the “how” that’s tripping you up. Whether you are a solopreneur, micro business, or…
Over the past year, there’s been a historic rise not only in expectations but also trust in business to step into the public sphere with a perspective and solutions to the challenges around us. As result, it may seem unremarkable that 91% of employed Georgians told goBeyondProfit they want to see the businesses in their lives makes public statements on…
Over the course of this year, we’ve had the opportunity to interview several chief executives who lead teams of anywhere from 30 employees to 3,000. In each of the conversations, we’ve wrestled with the rising expectations for businesses to take a more active role in solving societal problems. Historically, the task of solving social issues fell solely to not-for-profit and…
How have the past two years changed the landscape of societal needs and solutions for Georgia communities? What is the intersection of businesses’ greatest strength and Georgia’s greatest needs? goBeyondProfit turned to an expert to answer these questions. Current needs vs. agencies’ ability to address those needs The gaps business is best suited to help solve Most effective elements of…
What was quite recently unthinkable in business leadership is commonly on leaders’ desks today. They’re being asked, encouraged and occasionally forced into making statements about sensitive social issues. What, if any, stance to take and whether to respond publicly, post internally or stay altogether silent about issues has become a sensitive calculus that requires careful consideration across stakeholders. In goBeyondProfit’s…
As published in Atlanta Business Chronicle Leadership Trust on August 6, 2021. Tumultuous events time-stamp our past two years, such as the pandemic, societal upheaval, presidential election, environmental extremes, post-pandemic reentry and the latest around massive talent shifts and resignations. Exposure to all these issues has made it hard for individuals and businesses alike to go back to the way things…